Recently we made a visit to Vern’s Cheese, a 3-generation family-owned business in Chilton, Wis. and had an opportunity to spend some time with Vern Knoepsel, President/Co-owner 1st generation; Edith Knoepsel, Co-owner 1st generation; and Kelly Knoepsel-Kress, Co-owner 2nd generation. We enjoyed learning more about their company history and why they have trusted Society Insurance to protect their business since the very beginning in 1964. Watch to learn more about the small details that have made a big difference for their business over the past 52 years. (more…)
We all know that relationships are key when it comes to business insurance. Price is always a factor, but when it comes right down to it, I know as a carrier that our policyholders ultimately trust their agents. In situations where the price is at least in the same ballpark, an agent can guide an insured to the carrier he or she believes is the best choice.
But what is the best choice? It’s not the same for every customer; if it was, you’d only have one carrier. So what factors should be considered? What should you look for when trying to match a customer with a carrier?